وظائف علاقات عامة - المدينة المنورة السعودية

<b>Join DB Engineering &amp; Consulting as a Public Relations Specialist!</b><br><br>We are seeking a passionate Public Relations and Marketing Expert to enhance our public transport services and support the growth of ridership. As part of our team, you will play a crucial role in developing and implementing public relations and marketing strategies while ensuring effective communication across various channels.<br><br><b>Responsibilities:</b><ul><li>Develop and implement public relations and marketing strategies to support public transport services.</li><li>Plan and execute awareness campaigns for bus services, ticketing systems, and passenger information technology.</li><li>Manage brand positioning and communication materials to ensure consistency across digital and print channels.</li><li>Lead stakeholder and public engagement initiatives, collaborating with authorities, media, and community groups.</li><li>Oversee media relations, including press releases and crisis communication management.</li><li>Monitor and analyze customer feedback and market trends to inform service improvements.</li><li>Coordinate with operations teams for timely dissemination of passenger information.</li><li>Track campaign performance and report on KPIs and ROI for continuous improvement.</li></ul><br><b>Qualifications:</b><ul><li>Bachelor’s degree in Marketing, Communications, Public Relations, or a related field; Master’s degree is preferred.</li><li>Minimum 10 years of PR and marketing experience, preferably in transport or public sector projects.</li><li>Proven experience in delivering large-scale communication campaigns.</li><li>Strong knowledge of media relations, branding, and digital marketing channels.</li><li>Experience managing public communications in operational environments.</li><li>Excellent communication skills in English; proficiency in Arabic is a strong advantage.</li><li>Strong stakeholder management skills and the ability to work in diverse teams.</li></ul>