We’re Hiring | Vice President – Marketing
A leading and fast-growing company in the perfume and beauty retail industry is looking for an experienced Vice President – Marketing to lead the overall marketing function and drive brand growth, customer engagement, and commercial performance.
Location: Riyadh, Saudi Arabia Type: Full-Time | On-site
ABOUT THE ROLE
The VP – Marketing will lead the company’s marketing strategy, strengthen brand positioning, accelerate customer acquisition, and drive sustainable growth across retail and digital channels.
KEY RESPONSIBILITIES
1-Develop and lead the overall marketing strategy in alignment with the company’s business objectives, reporting directly to Executive Management.2-Own the full marketing function — Brand, Digital, E-commerce, CRM, Content, Media, and Customer Experience — driving brand positioning, awareness, and long-term equity.3-Lead integrated marketing campaigns across retail and digital channels, including strategy for new fragrance and product launches.4-Drive customer acquisition, retention, loyalty, and engagement initiatives using data analytics and market insights to identify growth opportunities.5-Manage the annual marketing budget, set marketing KPIs, and ensure strong ROI across all campaigns and channels.6-Partner closely with Sales, Retail, E-commerce, and Commercial teams to align marketing with overall business goals.7-Build and lead a high-performing marketing team, manage strategic agency partnerships, and identify new market opportunities to strengthen competitive position.
REQUIREMENTS
1-Bachelor’s degree in Marketing, Business Administration, or a related field; MBA is preferred.2- 12+ years of progressive marketing experience, including at least 5 years in a senior leadership role overseeing a full marketing function.3-Proven track record leading marketing at a departmental or organizational level, ideally reporting to C-level/Executive Management.4-Strong background in Perfume, Beauty, Cosmetics, FMCG, Retail, or Consumer Brands.5-Deep expertise across Brand Management, Digital Marketing, E-commerce, CRM, and Performance Marketing.6-Demonstrated success driving brand growth, customer acquisition, and commercial results.7-Strong understanding of consumer behavior, market trends, and retail dynamics.8-Excellent strategic, commercial, leadership, and decision-making skills, with experience managing large budgets and cross-functional teams.