Job Description

Roles & Responsibilities

Lead in a matrix environment

• Lead the Brand Team and influence cross-functional team members to develop the most robust approach and monitor execution
• Manage-upwards to ensure awareness and enable goal attainment

Strategic and Innovative Thinking

• Identify market and brand opportunities across customers and channels (including digital channels) in a highly competitive environment and develop local strategies to differentiate and access them
• Adapt global brand strategy to meet local business needs & market insights
• Integrate short-term tactical thinking with long-term strategic goals
• Assist in the development of marketing strategy and overall objectives.

Deliver results

• Support business growth through management and implementation of brand marketing projects
• Successfully deliver multiple projects that meet business needs whilst timelines and workload in an ambiguous environment.
• Assist in setting marketing activities for the achievement of short- and long-term business objectives, increased profit and market control.
• Co-ordinate the marketing objectives, policies and programs within the context of the overall corporate plan and where appropriate, recommend standards and set targets.
• Assist in the preparation of operations matters including market research, advertising, and promotion, distribution, pricing and selling.

Market Analysis & Forecasting

• Ensure that all strategy is underpinned by consumer research to determine needs of target audience.
• Ensure the use of effective forecast models and make recommendations for improvement as necessary.
• Support LRP preparation and overall budget process
• Track and report on unit and value accomplishments versus the plan. Initiates remedial actions where necessary to achieve objectives.
• Monitor marketplace competitor product evolution as necessary.

Building Effective Collaboration

• Collaborate with other members of the Pharma Sales & Marketing leadership team to delivery competitive advantage.
• Communicate and co-ordinate promotional activities with sales management.
• Support the sales force in product training and strategy orientation.
• Ensure the implementation of management plans for all KOLs to advance business partnerships.
• Develop sound business partnerships with all internal, external and global stakeholders.

Desired Candidate Profile

Essential Capabilities:

• Business Insights & Customer Focus
• Managing complexity and decision quality
• Cultivating innovation& Strategic mindset
• Managing resources, execution& focusing on performance through setting accountabilities and influence
• Building collaborative relationships
• Optimizing diverse talent and recognizing the value of different perspectives and cultures
• Influencing people through effective communication, driving engagement, vision and purpose
• Managing Brand Strategies in Market.
• Overseeing Brand Lifecycle & Omnichannel Engagement.
• Intuitive Strategic Thinking & Innovation in Brand Leadership.
• Resilience in Navigating Complex Market Conditions.

Applicants should possess the following qualifications to go through initial screening: br>For Internal:

• Minimum of 5 years of experience in pharmaceutical companies.
• Minimum of 2+ years experience in Marketing or Sales Management Capacity.

For External:

• Minimum of 2+ years experience as product manager in a multinational pharmaceutical company
• Same therapy area specialty experience is a must
• New launch experience is a must
• Previous sales experience is preferred
• Spoken& written English proficiency is a must
• Pharmacy, Dental or medical background is a must
• Digital experience is required
• MBA degree is an asset