General Foodservice Manager

The Company

Almarai is the world’s largest vertically integrated dairy company and the region’s largest food and beverage manufacturing and distribution company. Headquartered in the Kingdom of Saudi Arabia, Almarai Company is ranked as the #1 FMCG Brand in the MENA region and is market leader in all its categories across the GCC. Almarai currently employs over 40,000 employees servicing some 220,000 retail outlets and has reported net income of SAR 2.31 billion on sales of SAR 20.97 billion in 2024.

An aggressive expansion program together with acquisitions in new vertical markets have created an exciting opportunity to join a dynamic multinational team dedicated to furthering growth plans for the group.

The opportunity

We are seeking a dynamic and experienced General Food Services Manager To drive Almarai’s strategic objectives and growth plans within the foodservice channel. The role is responsible for building a strong foodservice culture across the region, encompassing sales, application management, chef manship, and customer relationship development. The manager will work cross-functionally to ensure regional performance is aligned with company goals.

Key Responsibilities:

• Lead and grow the food service channel in alignment with company strategy.


• Develop and maintain strong relationships with key customers and stakeholders.


• Oversee chef manship and application management to enhance product usage and customer satisfaction.


• Collaborate with cross-functional teams including Sales, Marketing, and Supply Chain to support regional performance.


• Monitor market trends and competitor activities to identify growth opportunities.

Candidates without the following will not be considered:

• Bachelor’s degree in business administration, Marketing, or a related field (mandatory)


• 10–14 years of experience in Foodservice / HORECA Sales / FMCG Sales / Distributor Sales.


• Proven track record in managing regional foodservice operations and driving business growth.


• Experience managing international key accounts (minimum 3 years as Sales Manager in FMCG business).


• Excellent analytical, communication, and leadership skills


• Proven leadership experience managing sales teams


• Demonstrated experience in building customer relationships and driving regional performance

This is a fantastic opportunity to join a successful and expanding global business, offering an excellent remuneration and benefits package.

To apply, please submit your current CV along with a cover letter indicating your current and expected remuneration package.