• Monitor and maintain relationships with both internal and external customers through CRM systems.


• Develop and implement a CRM strategy that aligns with the overall business objectives.


• Manage relationships with various divisions within the organization.


• Develop and implement IT-driven marketing, customer experience, and sales techniques to attract new customers.


• Suggest innovative methods to address customer needs and improve satisfaction.


• Track and analyze key marketing, customer experience, and sales metrics to identify trends and opportunities for improvement.


• Assist in organizing promotional events to generate interest and reach potential customers.


• Review and select CRM software that best meets the company's specific requirements.


• Conduct market research to stay informed about industry trends and competitive landscape.


• Develop and integrate various systems across different sectors, platforms, and business units.


• Supervise the recruitment, development, retention, and organization of the CRM staff.


• Benchmark, analyze, and report on application performance to identify areas for improvement.


• Provide leadership and direction regarding technology, vendors, business partners, policies, and standards.


• Take a leading role in implementing CRM-driven digital transformation initiatives.


• Collaborate with the Integration Services Team to ensure seamless integration with the company's IT landscape.


• Manage escalations and ensure timely resolution of any issues.


• Monitor adherence to established processes, measure service performance, implement improvements, and report on key metrics.


• Ensure that existing CRM applications are continually optimized and maintained.

About the company: A semi-government real estate development company in Saudi Arabia, dedicated to providing affordable and high-quality housing. As the government's investment arm in the real estate sector, it plays a key role in promoting sustainable urban development and improving the quality of life in Saudi Arabia.

Skills

• Demonstrated experience as a CRM Director or similar role.


• Strong background in developing and implementing customer acquisition strategies.


• Technical expertise in CRM and analytical systems.


• In-depth knowledge of online CRM methods and best practices.


• Ability to manage CRM projects from start to finish.


• Strong communication skills and a customer-oriented approach.


• Preferred qualifications include a Bachelor's degree in Information Technology or a related field, and certifications like PMP or PRINCE2.


• At least 12 years of experience in Information Technology, with at least two years in a managerial role focused on CRM.