The Marketing Asst. Manager / Manager needs to fully understand the market.
To Position No#1 CE Business in the region with full understanding of products and Market insight
Key Responsibilities:
[Marketing]
- Brand management
- Strategic IMC marketing campaign planning for new product launch
- Marketing media mix optimization
- Creative development and campaign management
- Setting the key performance index and measure the effectiveness of the marketing activities.
- enhancing website traffic and conversion based on understanding the key metrics of digital marketing
- PR Planning and execution
[Digital & e-commerce]
- Setting e-commerce strategy for segmented targeting and model mix
- Managing e-commerce platform
- Enhance traffic to the website and enhance the conversion through various marketing vehicles.
- Marketing media mix optimization (including Google / Meta / Criteo / Affiliates)
- Setting the key performance index and measure the effectiveness of the marketing activities.
- Data analysis
Qualifications, Experience and Skills:
Experience: Minimum 5 years experience in similar role.
Education: Bachelor degree in Marketing or similar educational background / MBA is a plus.
Language: English
Skills required:
- Excellent PR / communication, presentation, negotiation and persuasion skills
- Highly self-motivated and able to work both independently and within a team environment
- Cultural awareness and comfortable working for global companies with complex reporting structure
- High achiever, flexible, proactive and result oriented (complete tasks as per due date)
- Excellent MS Office skills
- Knowledge in Electronics market