We are actively looking for motivated Copywriter & Content Creator to join our Marketing Team.
Core Competencies:Ensure marketing copy across all channels follows company guidelines, tone of voice, language standards, and approved campaign messages. Create audience-first content that captures attention, communicates value clearly, and supports customer engagement across the retail journey. Build dependable content quality through careful editing, factchecking, cross-functional coordination, and continuous improvement using performance insights. Review, edit, and proofread copy across digital, social, CRM, e-commerce, print, and in-store channels. Enforce brand voice, language quality, factual accuracy, legal requirements, and cultural relevance. Create fresh copy and mobile-first video concepts for campaigns, promotions, launches, and always-on content. Write headlines, captions, scripts, product descriptions, landing pages, emails, SMS, and POS copy. Adapt written and video content by channel, format, target segment, customer-journey stage, and platform trends. Verify product, price, offer, terms, promotional accuracy, usage rights, and required approvals before publishing. Turn briefs into integrated content with Mar Com, Design, Digital, CRM, E-commerce, stores, agencies, and partners. Manage briefs, deadlines, publication-ready delivery, SEO, and performance optimization Works closely with Mar Com, creative, digital, commercial, and agency partners.
Essential Qualifications & Skills:Minimum 1 year of copywriting, content creation, or related experience. A portfolio demonstrating short- and long-form copywriting and social video scripting, filming, or editing is required. Bachelor’s degree in Marketing, Communications, English, Journalism, or a related field is preferred. Strong writing, editing, proofreading, grammar, and storytelling skills. Strong written English; Arabic copywriting or localization capability is preferred. Familiarity with social, web, e-commerce, email/CRM, paid media, and in-store content. Basic proficiency in mobile filming and video-editing tools such as Cap Cut, Adobe Premiere Pro, or equivalent. Basic understanding of SEO, platform best practices, and content performance metrics. Understanding of retail promotions, customer journeys, product communication, and fast-paced campaign cycles. Comfort with content management, collaboration, and AI-assisted drafting tools, with responsible human review.