We are seeking a dynamic and experienced Senior Marketing Specialist to join our team and lead innovative strategies that drive brand growth and success.

• Lead the development and execution of marketing campaigns to promote our real estate projects, including residential, commercial, and mixed-use developments. Utilizing a mix of digital and traditional marketing channels to reach target audiences effectively.
• Oversee the creation of compelling marketing content, including property listings, marketing collaterals, landing pages, videos, and social media posts, while ensuring that all content reflects the USP’s of our projects and adheres to brand guideline.
• Plan and coordinate promotional events, open houses, and exhibitions to attract potential buyers, investors, and stakeholders. Collaborate with event organizers, vendors, and partners to ensure seamless execution and maximum attendance.
• Ensure brand consistency across all marketing materials and touch points including POS.
• Manage & monitor marketing budgets for individual projects, ensuring optimal allocation of resources to achieve desired outcomes. Monitor expenses, track ROI, and adjust strategies as needed to maximize results within budgetary constraints.

Skills

• Proven experience of at least 4 years in marketing with 2 years in real estate marketing, preferably within the Saudi Arabian market.
• Strong understanding of local market dynamics, cultural nuances, and regulatory requirements related to real estate development.
• Excellent communication skills in English and Arabic, both written and verbal.
• Proficiency in digital marketing tools and platforms, with hands-on experience in social media management, SEO, and online advertising.
• Collaborative mindset and ability to work cross-functionally with internal and external stakeholders.