A Fine Silver Jewelry brand is seeking a full-time in-house Brand manager with a strong portfolio

Responsibilities

•        Lead execution of our brand in the MENA  markets and participate in activity ideation & development in the annual Integrated Activity Planning (IAP) process

•        Identify growth opportunities and recommend strategies and activities to drive share gains in the market

•        Measure, evaluate and report back on activities to identify & codify brand growth drivers

•        Drive commitment to recommended plans by aligning key market, region and global stakeholders

•        Spearhead integration of consumer touchpoints & setting of KPI’s across advertising, PR, digital and other consumer-facing programs

•        Contribute to the design of brand assets as defined in the IAP with the CPA team and influences commercial stakeholders in execution of the consumer programs

•        Deliver performance targets on brand activities, as set out in the annual M&E plan

•        Leads brand A&P budget for the markets to maximize return on investment and monitor key markets P&L Identify and lead innovation projects with key markets

Skills and Experience 

·         5-7 years of experience working on influencer brands in Luxury, Entertainment and Lifestyle.

·         Excellent project management skills with a willingness to build networks and relationships in culture across our core markets

·         Results driven in a matrix organization with a can-do problem solver mentality

·         Demonstrated understanding of consumer marketing fundamentals e.g. consumer insights; brand fundamentals; brief writing; brand health etc.

·         Experience in multiple specialty areas: digital, innovation, promotions, events, media, shopper etc.

·         Strong verbal, presentation & written skills. Confidence to influence at all levels in an organization.

·         Spirits industry knowledge