Job Title: Group Brand Manager Company: Leading Pharmacy Group Location: Riyadh, Saudi Arabia Role Purpose The Group Brand Manager is responsible for developing and executing integrated marketing strategies that drive brand growth, portfolio performance, and commercial impact across the company’s healthcare portfolio (prescription, over-the counter, food supplements etc.). The role requires strong market positioning, demand generation, and effective go-to-market execution in alignment with sales, business development and regulatory requirements. Key Responsibilities1. Marketing Strategy & Planning Develop annual and quarterly marketing plans aligned with distribution and sales objectives. Define brand positioning, value propositions, and messaging for distributed and exclusive brands. Translate commercial priorities into actionable marketing initiatives.2. Go-to-Market & Brand Execution Lead product launches, relaunches, and portfolio expansion initiatives. Ensure consistent brand identity and communication across all channels.3. Demand Generation & Trade Marketing Design trade marketing programs to support sell-in and sell-through objectives. Collaborate with sales teams on promotions, activation calendars, and channel-specific campaigns. Monitor campaign effectiveness and optimise ROI.4. Market Intelligence & Performance Tracking Conduct market, competitor, and consumer insights analysis to support strategic decisions. Track KPIs including brand performance, campaign ROI, market share, and growth contribution. Prepare management reports and performance dashboards.5. Cross-Functional Collaboration Work closely with Sales, Business Development, Supply Chain, and Regulatory teams to ensure aligned execution. Support BD in evaluating new brands and products from a marketing and positioning perspective. Manage external agencies, designers, and media partners. Key KPIsBrand growth and market share development. Campaign ROI and demand generation metrics. Product launch effectiveness and time-to-market. Trade activation performance. Budget efficiency and compliance. Candidate Requirements Education Bachelor’s degree in Marketing or related field. MBA or professional marketing certification is an advantage. Experience3 - 5 years of brand management experience related to the retail distribution of healthcare products, such as prescription products, over-the-counter items, food supplements, as well as selected FMCG products. Proven experience in brand management, product launches, and trade marketing. Experience in Saudi Arabia or GCC markets Core Competencies Strategic marketing planning and execution Strong analytical and commercial mindset Excellent stakeholder and agency management Project management and multitasking ability Strong communication and presentation skills Why Join the company This position is a high visibility role which plays a critical part in scaling the company’s distribution portfolio, strengthening brand equity, and supporting sustainable commercial growth in a highly regulated and competitive market.