1. Plan, launch, manage, and optimize paid campaigns across Meta Ads, TikTok Ads, Snapchat Ads, and Google Ads.

2. Develop and manage social media content plans and publishing calendars.

3. Create content ideas and write hooks, captions, and short-form video scripts.

4. Coordinate with designers, photographers, and video editors to execute content.

5. Monitor and analyze campaign and content performance.

6. Improve campaigns based on performance data and lead quality.

7. Support B2B lead generation and digital growth initiatives.

8. Prepare regular performance reports and recommendations.

9. Take full hands-on ownership of day-to-day digital marketing execution.

Desired Candidate Profile

1. 3+ years of practical experience in Digital Marketing.

2. Strong hands-on experience with Meta Ads, TikTok Ads, Snapchat Ads, and Google Ads.

3. Good understanding of B2B lead generation and performance-driven campaigns.

4. Experience in social media content planning, publishing, and execution.

5. Able to develop content ideas and write hooks, captions, and short-form video scripts.

6. Comfortable working independently and taking ownership of day-to-day execution.

7. Strong analytical, organizational, and communication skills.

8. Portfolio or Case Studies demonstrating previous campaigns and content work are required.