Job Description

Roles & Responsibilities

• Develop and negotiate partnership proposals, sponsorships, co-branded campaigns, and

collaborative initiatives.

• Maintain and grow relationships with partner brands, influencers, media platforms, and

content networks.

• Work closely with internal teams (Creative, Strategy, Content, Social, Media) to bring

partnership concepts to life.

• Lead the development of pitch materials, decks, and presentations for potential partners.

• Manage partnership agreements, deliverables, timelines, and performance tracking.

• Stay informed on industry trends, market shifts, platform innovations, and consumer

behavior in the UAE/GCC.

• Represent the agency at industry events, conferences, and networking forums to build

visibility and credibility.

• Actively generate leads through outreach, referrals, market scanning, and platform-based

prospecting to build a qualified pipeline of potential partners and clients.

• Own and achieve quarterly financial targets, including revenue generation, client acquisition,

and partnership renewals.

• Lead the end-to-end sales cycle, from pitch to negotiation to close, ensuring seamless

transition into onboarding and activation

• Maintain and grow existing client accounts through strategic upselling and solution-based

renewals, ensuring long-term value delivery.

• Track sales activity and performance metrics through CRM tools and provide accurate

reporting to senior leadership.

Desired Candidate Profile

• Bachelor’s degree in Marketing, Business, Communications, or a related field.

• 5–10 years of experience in brand partnerships, business development, or marketing,

  preferably within the media, advertising, or influencer ecosystem.

• Demonstrated success in closing and managing brand or content partnerships.

• Understanding of brand positioning, storytelling, digital trends, and regional consumer

  insights.

• Fluency in English is required; Arabic proficiency is a strong advantage.

  
  

  Key Performance Indicators (KPIs)

• Number and value of partnerships secured.

• Revenue and business impact generated through partnerships.

• Quality and innovation of co-branded initiatives.

• Client and partner satisfaction with collaboration outcomes.

• Contribution to agency visibility and thought leadership in the market.