Overview:

To lead the execution and optimization of the company’s online sales strategy across owned eCommerce platforms and marketplaces, ensuring best-in-class user experience, product visibility, and digital performance that drives traffic,conversion, and revenue.

Key Responsibilities:

1. Website Management & Performance

- Oversee day-to-day operations of the eCommerce website (e.g., product updates, banners,UX flow).

- Ensure optimal site speed, mobile responsiveness, and user journey.

- Coordinate with developers and designers to improve site functionalities and interface.

2. Product Catalog & Merchandising

- Manage and optimize product listings (titles, descriptions, images, categorization).

- Collaborate with marketing and content teams to ensure SEO-rich and conversion-focused product pages.

- Plan homepage and category merchandising aligned with seasonal campaigns.

3. Marketing Integration

- Assist in developing and executing digital marketing campaigns (email, social, PPC, SEO).

- Support influencer and UGC content integration on-site and in campaigns.

- Coordinate promotions, discounts, and coupon codes with the marketing team.

4. Analytics & Reporting

- Monitor key KPIs (traffic, conversion rate, bounce rate, AOV, cart abandonment).

- Use tools like Google Analytics, Salla / Shopify to dashboards, Hotjar and Microsoft Clarity to analyze performance.

- Prepare weekly/monthly reports with actionable insights and recommendations.

5. Marketplace & Omnichannel Support

- Coordinate with teams handling Amazon, Noon, Trendyol or other marketplaces if applicable.

- Ensure consistent pricing, descriptions, and branding across platforms.

Skills

Qualifications & Skills Required:

- Bachelor’s degree in Marketing, Business, or eCommerce (or related field).

- 3–5+ years of experience in eCommerce operations (preferably in retail or home/fashion sectors).

- Proficient in CMS platforms like Salla, Shopify, WooCommerce, or Magento.

- Strong knowledge of SEO, Google Merchant, Google Analytics, and performance marketing basics.

- Experience with UX/UI basics, product content strategy, and A/B testing tools.

- Fluent in Arabic and English

- Excellent coordination and time management skills