The Client
Our client is a dynamic and fast-growing Food and Beverages company working under a widely known conglomerate. As they continue their growth journey, they are looking for a visionary leader to spearhead their marketing strategy and elevate their brand to new heights.
The Role
As the Head of Marketing, you will play a pivotal role in shaping the company’s marketing strategy and ensuring its successful implementation across global markets. You will lead a high-performing marketing team, oversee brand management, and drive the execution of integrated marketing campaigns. Your objective is to enhance the company’s market presence, drive consumer engagement, and ensure sustained growth through innovative marketing approaches. This is an exciting opportunity for a seasoned marketing professional to leave a lasting impact on a growing brand.
- Develop and execute a comprehensive global marketing strategy aligned with the company's vision and goals.
- Oversee the planning, development, and execution of brand-building campaigns, product launches, and consumer engagement initiatives.
- Analyze market trends, consumer behavior, and competitor strategies to identify growth opportunities.
- Manage the marketing budget and ensure cost-effective allocation of resources.
- Collaborate closely with cross-functional teams, including R&D, sales, and supply chain, to ensure seamless execution of marketing strategies.
- Lead and mentor the marketing team, fostering creativity, collaboration, and a results-driven culture.
- Utilize data-driven insights to measure the effectiveness of campaigns and optimize performance.
- Champion the brand’s commitment to sustainability and integrate it into marketing narratives.
The Successful Candidate
The ideal candidate is a marketing powerhouse with a proven track record of building brands and delivering impactful campaigns in the food and beverage industry. You are a strategic thinker with strong leadership skills and a passion for driving innovation in marketing.
- 10+ years of experience in marketing, with at least 5 years in a leadership role within the beverage sector.
- Proven experience managing global or regional marketing strategies with measurable success.
- Expertise in digital marketing, brand management, and consumer insights.
- A creative mindset paired with a practical, results-oriented approach.
- Experience managing budgets and delivering ROI-driven campaigns.
If you are ready to bring your marketing expertise to a leading carbonated beverage company and take their brand to the next level, we’d love to hear from you!