- Develop, manage, and execute organization's brand strategy, encompassing corporate and subsidiary levels. - Ensure the consistent execution of organization's brand culture and brand experience throughout the organization. - Lead the development of brand identity, positioning, and messaging, aligning them with organization's values and objectives. - Analyze data and assess market conditions to determine optimal brand positioning initiatives. - Develop and implement initiatives to increase brand awareness and improve the public perception of the organization brand. - Collaborate with the research team to conduct in-depth market research, identifying market trends, technologies, and audience needs. - Use market insights to facilitate increased brand engagement and alignment with market demands. - Stay updated on industry trends and competitive intelligence to inform brand strategies and decisions. - Lead and coordinate the creation of brand concepts, ensuring they align with organization's brand identity and messaging. - Develop and oversee brand positioning initiatives that resonate with target audiences. - Create comprehensive brand experience materials that enhance organization's brand presence. - Develop initiatives to improve public perception of the organization brand. - Monitor and measure the effectiveness of these initiatives through key performance indicators. - Adjust strategies as needed to enhance public perception.

- A minimum of 8 years of experience in brand management, marketing, or related roles. - Proven experience in developing and executing successful brand strategies. - Strong leadership and team management abilities. - In-depth understanding of brand management principles and practices. - Excellent communication and interpersonal skills. - Strong leadership and team management abilities. - Analytical and research skills to inform brand decisions. - Knowledge of the energy industry is a plus.