Market Strategy Development:

Analyze market trends and competitors to develop marketing strategies suitable for the company.

Identify target markets and audiences, and develop relevant promotional and publicity activities.

Brand Promotion:

Design and execute brand promotion activities to increase the visibility and recognition of the company's products or services.

Ensure that all promotional activities are consistent with the company's brand values ​​and image.

Digital Marketing:

Manage and optimize website, social media and email marketing activities.

Use analytical tools and data analysis to evaluate the effectiveness of marketing activities and make suggestions for improvement.

Market Research:

Conduct market research and consumer surveys to understand target market needs and trends.

Adjust marketing strategies and activities based on market data to increase market share and customer satisfaction.

Cooperation and Communication:

Work with sales teams, product development teams and advertising agencies to ensure coordination and execution of marketing activities.

Communicate with customers, collect feedback and make corresponding adjustments to meet customer needs and expectations.

Skill Requirements

Marketing Knowledge:

Familiar with marketing principles and strategies, including positioning, pricing, product life cycle management, etc.

Digital Marketing Ability:

Proficient in using social media platforms, advertising tools and SEO techniques to carry out digital marketing activities.

Analytical skills:

Ability to analyze market data and marketing campaign results, develop and adjust strategies.

Creative and communication skills:

Excellent creative thinking and expression skills, able to write attractive marketing content and advertising copy.

Project management:

Ability to effectively manage multiple projects and tasks to ensure timely completion and achieve expected goals.