Job Purpose:
The Demand Manager – Testing & Quality Engineering is responsible for driving business growth, customer engagement, and service adoption across the Testing & Quality Engineering practice. The role combines strong Testing and Quality Engineering expertise with business development, solutioning, demand generation, customer relationship management, and delivery oversight responsibilities. Acting as a trusted advisor, the Demand Manager identifies customer needs, shapes innovative testing solutions, supports presales activities, and ensures successful delivery outcomes that drive customer satisfaction and business value.
Key Accountabilities:
Drive demand generation initiatives, pipeline growth, and revenue expansion for Testing & Quality Engineering services. Develop and maintain strategic relationships with customers, business stakeholders, and technology leaders. Identify customer challenges, transformation initiatives, and opportunities related to Testing, Quality Engineering, Digital Assurance, and Software Quality Management. Collaborate with Sales and Account Management teams to identify account growth, cross-selling, and upselling opportunities. Lead customer workshops, discovery sessions, solution discussions, and executive-level engagements. Translate customer requirements into Testing and Quality Engineering solutions aligned with business objectives and technology strategies. Support and contribute to RFI/RFP responses, solution proposals, effort estimations, commercials, and statements of work. Drive opportunities across Functional Testing, Test Automation, Performance Testing, API Testing, AI-Driven Testing, Dev Ops Quality Engineering, and Digital Assurance services. Manage opportunities through the full lifecycle, from demand identification and qualification through proposal development, negotiation, and closure. Provide delivery oversight for strategic engagements to ensure quality, customer satisfaction, risk mitigation, and successful commercial outcomes. Monitor engagement health, project performance, delivery quality, financial performance, and customer feedback. Act as the primary liaison between customers, sales, presales, and delivery teams to ensure alignment from opportunity creation through delivery execution. Support the development of go-to-market strategies, service offerings, and growth initiatives for the Testing & Quality Engineering practice. Provide market intelligence, customer insights, and competitive analysis to support business planning and service innovation. Support the resolution of critical customer issues and ensure timely escalation and closure of delivery and commercial risks.
Minimum Qualifications:
Bachelor’s Degree in Computer Science, Software Engineering, Information Technology, Engineering, or a related discipline. Professional certifications such as ISTQB, PMP, Prince2, Agile, Scrum, SAFe.
Minimum Experience:
+8 years of experience in Software Testing, Quality Engineering, Technology Consulting, or IT Services. Proven experience leading Testing and Quality Engineering engagements for enterprise clients. Experience in customer engagement, demand generation, business development, solutioning, or presales activities.
Job-Specific Skills:
Software Testing and Quality Engineering. Test Automation Frameworks and Strategy. Performance Testing and Engineering. API Testing and Integration Testing. AI-Driven Testing and Intelligent Quality Engineering. Digital Assurance and Quality Management. Dev Ops and CI/CD Quality Practices. Enterprise Testing Services and Transformation Programs. Customer Engagement and Consultative Selling. Demand Generation and Opportunity Management. Solution Architecture and Solution Design for Testing Services. Presales, Proposal Development, and RFP/RFI Management. Commercial Awareness and Business Development. Delivery Governance and Engagement Management. Revenue Forecasting and Pipeline Management. Stakeholder and Executive Relationship Management. Risk, Issue, and Escalation Management. Strategic Planning and Go-to-Market Execution.