Job Description

Roles & Responsibilities

Lead PepsiCo Beverages Modern Trade business in Saudi Arabia, overlooking commercial strategy, customer partnerships, revenue growth, market share, profitability, and execution across the Kingdom s largest retail customers

Responsibilities

• Lead the annual operating plan (AOP) and Joint Business Planning (JBP) agenda, aligning PepsiCo, bottlers, and retail partners on long-term growth strategies and investment priorities.
• Develop commercial strategies covering pricing, promotions, assortment, distribution, visibility, category growth, and execution excellence.
• Overlook the Modern Trade P&L, driving sustainable volume, revenue, profitability, and market share growth across all Modern Trade customers.
• Influence strategic customer negotiations, including Customer Development Agreements (CDAs), investment optimization, annual commercial terms, and business reviews to maximize ROI.
• Strengthen strategic partnerships with Saudi Arabia s leading retailers through executive engagement, Top-to-Top meetings, and collaborative business planning.
• Drive commercial execution excellence through Perfect Store implementation, Category Management, in-store activation, retail media, and data-driven execution standards.
• Lead cross-functional teams across Sales, Commercial Development, Revenue Management, Marketing, Finance, and Bottling partners to deliver integrated commercial plans.
• Utilize shopper insights, EPOS, NielsenIQ, and retail analytics to identify growth opportunities, optimize promotional effectiveness, and improve investment productivity.
• Accelerate digital commerce by developing strategies for retailers eCommerce platforms.
• Build organizational capability by strengthening customer scorecards, and execution routines across the Modern Trade channel.
• Represent the Modern Trade business in senior leadership reviews, shaping strategic decisions that support PepsiCo s long-term growth agenda in Saudi Arabia.

Desired Candidate Profile

• Have minimum +10 years experience preferably from top tier consulting or within a top 5 FMCG player, ideally in sales, Channel management, planning, analytics preferably within beverages/ Foods
• University degree
• Fluency in English
• Experience and in-depth understanding of execution development and implementation
• Ability to convert business plans into volume and revenue figures
• Analytically strong with ability to sort through multiple data sources
• Strong persuasion and influencing skills cross-functional and at Senior leadership team level
• Flawless oral and written presentation skills
• Strong leadership and change management skills
• Ability and the desire to redesign processes and systems to create more efficiencies within the team
• Self starter with ability to make decisions and act autonomously
• Understanding of digital technologies, IT literacy
• Knowledgeable of the latest trend in shopper & consumer research
• Cross functional capabilities: Commercial, Business Development, Finance, Insights, Marketing and Innovation etc.
• Skill set: Transformational & Inspirational Leadership
• Strong facilitation and questioning skills, including flexibility in approach to problem solving and ability to push beyond the obvious to spot ideas and find innovative and better solutions
• Ability to build deep trusting, collaborative relationships and create strong interdependencies
• High drive and results oriented spirit
• Experimental set of mind, pragmatic creativity , desire to test & learn in-store interventions'