Job description

Position Title:Digital Marketing Specialist

Location:Riyadh, Saudi Arabia

Type:Full-time

ABOUT THE CLIENT

A leading technology organization supporting entities through digital transformation and intelligent automation solutions. Helping businesses streamline processes, improve operational efficiency, use data more effectively, and enhance overall performance through advanced technologyexpertise.

ABOUT THE ROLE

Digital Marketing Specialistwillbe responsibleforplanning, executing, andoptimizingdigital marketing initiatives that drive brand awareness, demand generation, and lead acquisition for the software solutions. Therole requirescollaboratingclosely with sales, product, and technical teams to maximize campaign performance, generate qualified leads, and strengthen the company’s digital presence.

KEY RESPONSIBILITIES

• Plan, execute, andoptimizedigital marketing campaigns across multiple digital channels.
  

• Drive qualified lead generation through AI-powered tools, SEO, SEM, social media, email marketing, content marketing, and paid advertising.
  

• Develop engaging marketing content and campaign assets in collaboration with product, sales, and technical teams.
  

• Monitor campaign performance, analyze key performance indicators (KPIs), and implement data-driven improvements to maximize ROI.
  

• Manage and enhance the company's digital presence, ensuring consistent branding across all online platforms.
  

Preferred candidate

Years of experience

No experience required

Degree

Bachelor's degree / higher diploma