We are looking for a talented and creative Social Media Specialist to manage and grow our online presence across various platforms. The ideal candidate will have a passion for content creation, social media trends, and digital marketing strategies.

Responsibilities:

• Develop and implement a results-driven social media strategy.
• Create engaging content (posts, videos, reels, stories) tailored to each platform (Instagram, Facebook, LinkedIn, TikTok, Twitter, etc.).
• Manage social media accounts, ensuring brand consistency and audience engagement.
• Monitor analytics and performance metrics, providing regular reports with insights and recommendations.
• Respond to comments, messages, and engage with followers to build a strong online community.
• Run paid advertising campaigns to maximize reach and conversions.
• Stay updated with the latest social media trends, algorithm changes, and best practices.
• Collaborate with graphic designers, video editors, and marketing teams to enhance content.

Skills

Requirements:

• Proven experience as a Social Media Specialist, Digital Marketer, or similar role.
• Strong knowledge of major social media platforms, trends, and content strategies.
• Excellent writing, communication, and creativity skills.
• Experience with social media management tools (e.g., Hootsuite, Buffer, Meta Business Suite).
• Ability to analyze data and make data-driven decisions.
• Graphic design and video editing skills (Canva, Adobe Photoshop, Premiere Pro) are a plus.
• Familiarity with paid advertising on Facebook, Instagram, and TikTok.
• A portfolio or examples of past social media work is preferred.
• plans accordingly.